By Bill Gaw firstname.lastname@example.org
Many years ago Vince Lombardi led the Green Bay Packers football team to unprecedented success by having an obsessive focus on mastering the BASICS. It’s amazing how many individuals and companies have great visions yet fail to achieve their full growth and earning potentials. They're a lot like the Green Bay Packers' football team before the arrival of Vince Lombardi... all the potential in the world but with not enough focus on executing the BASICS of their business and profession.
In today’s competitive manufacturing
environment, it takes more than quick fixes, outsourcing and
downsizing for companies to consistently achieve their growth and
profit objectives. While these options may yield temporary financial
relief, they will not lead the way to long-term manufacturing
success. For manufacturers to grow and consistently exceed profit
expectations, they need to fully understand and effectively execute
the 10-Basics of
While many elements of these basics have been documented and
presented in hundreds of management articles, books, video
presentations and Seminars/ Webinars, their fundamental relationship and
synergistic importance to achieving a back-to-basics culture has
not been effectively defined and communicated.
During my 30-year manufacturing career as a supervisor, manager, director and senior executive, I participated in four successful “financial turnarounds”. Throughout these experiences, I continuously researched and tested business ideas, practices, processes and systems relative to contribution to growth and earnings. As the years passed, it became clear to me that there were a number of manufacturing basics that were crucial to establishing a solid foundation for manufacturing success. Because of their importance, I now write, teach and coach on how to plan and implement a successful Back-to-Basics Culture.
The Cart Before the Horse
In their efforts to draw closer to
customers, many business management teams have lost focus of the
basics of manufacturing. They have pursued Total Quality Management (TQM),
Enterprise Resource Planning (MRP/ERP),
Business Process Reengineering (BPR), ISO-9001, and Six Sigma with
each respective guru reassuring them that if they followed their
program the bottom-line would take care of itself. Well it hasn’t
happened! Like most perceived panaceas, each of these programs
received a lot of hype, produced a few success stories but in
general, contributed little towards helping companies identify and
achieve their full potential.
A Measure of Hardware/Software Failure
a measure of their shortcomings, one needs only to spend some time
in a manufacturing facility – especially during the last weeks of a financial quarter. In
many company, you’ll find
that converting the quarterly financial forecast into reality still
requires internal/external expediting, last minute
“on-the-run” product changes and even a little “smoke and
mirrors”. Results are overtime, scrap, rework and warrantee costs that
negatively impact profitability,
quality and shipment problems that deliver less than
acceptable customer satisfaction.Companies have spent many thousands
of dollars in pursuing MRP/ERP and ISO-9001 certification, only to
see their business decline due to uncontrolled operating costs that
produced non-competitive pricing.
Other companies have won the Malcolm Baldrige Award for
Quality and Business Excellence and subsequently fell far short of
achieving growth and bottom line expectations.
So, after introducing all these computer systems and more, why is
it that most businesses are still struggling to sustain profitable
growth and are no where close to achieving their full growth and
profit potentials? The
first reason is simple – the results achieved by any computer
system are only as good as the people at the controls and the
integrity of the data they provide. The second is complex – most
manufacturing managers facing major day-to-day problems and
constraints adopt a totally reactive management style. Consequently,
their time is consumed with “band-aiding” and/or finding ways to
work around system and process problems – leaving them little or
no time to analyze and eliminate the root causes of ineffective
systems and processes. How does one turn around such a classic
“cart before the horse” syndrome? What’s required is first a
company-wide, in-depth understanding of the fundamental importance
of manufacturing basics and then a total commitment to the
consistent and tenacious execution of the 10-Basics
of Back-to-Basics Manufacturing.
The 10-Basics of Back-to-Basics Manufacturing
Vince Lombardi, who achieved success by having his team focus on and
master football basics – we need to have our
manufacturing teams focus on the mastery of
the manufacturing basics. Each of
the ten basics requires planning and tenacious execution
that demands a culture of proactive problem solving. Some managers can’t envision
the benefits of of establishing a culture of mastering the basics, other simply can’t
find the time. Like practicing blocking and tackling in football,
it’s not exciting, and like most football heroes, managers prefer
to run with the ball. But without the tenacious and flawless
execution of manufacturing basics,
companies will seldom achieve their full growth and profit
potentials. Delineated below are the 10-Basics of Back-to-Basics Manufacturing™.
Strategic Planning: Strategic planning is a business process that back-to-basics companies employ to identify their critical success targets that set the course for future growth and profits. Lewis Carroll in “Alice in Wonderland” makes a good case for it: “Would you tell me, please, which way I ought to go from here?” said Alice. “That depends a good deal on where you want to get to,” said the Cat. “I don’t much care where…,” said Alice. “Then it doesn’t matter which way you go,” said the cat.
Sales and Operation Planning: One of the major challenges in industry today is the timely right sizing of operations. Profit margins can be eroded by not taking timely downsizing actions and market windows can be missed and customers lost by not upsizing the direct labor force in a timely manner. These actions demand timely, tough decisions that require accurate, well-timed and reliable resource planning and sales bookings.
handling and storage are two of manufacturing’s high cost,
non-value added activities. The elimination of the stock room, as it
is known today, should be a strategic objective of all
manufacturers. It’s time to realize that there is much more to
increasing supplier contribution to a company’s growth and
profitability than simply placing purchase orders with the lowest
It is not uncommon for front office
management to become disenchanted with computerized systems results
when time schedules and promised paybacks are not achieved. Truism:
acceptable systems results cannot be achieved when systems are
driven by inaccurate data and untimely, uncontrolled documentation.
Value Stream Mapping: Analysis of the processes which the maps represent can help you increase customer satisfaction by identifying actions to reduce process cycle time, decrease defects, reduce costs, establish customer-driven process performance measures, reduce non-value-added steps, and increase productivity are a few.
Continuous Improvement: Price Pritchett puts it this way, “Without Kaizen, you and your employer will gradually lose ground. Eventually, you’ll be “out of business,” because the competition never stands still.
Performance Management: Measurement systems can be motivational or de-motivational. The individual goal setting of the 80’s is a good example of de-motivational measurement - it tested one individual or group against the other and while satisfying some individual egos, it provided little contribution to overall company growth and profit. Today, balanced scorecard training is the choice of manufacturing winners.
cycle times are symptoms of poor manufacturing performance and high
non-value added costs. Manufacturers need to focus on the continuous
reduction of all cycle times. Achieving success requires a specific
manage-ment style that focuses on “root cause” proactive problem
solving, rather than “fire-fighting.”
It takes more than systems sophistication for manufacturing
companies to gain control of factory operations. To achieve on-time
shipments at healthy profit margins, companies need to replace
obsolete MRPII/ERP “order launch and expedite” methodology with
the simplicity of sequential production. The assertion that
sequential production only works in high production,
widget-manufacturing environments is a myth.
Production Linearity: Companies will never achieve their full profit potential if they produce more than 25% of their monthly shipment plan in the last week of the month or more than 33% of their quarterly shipment plan in the last month of the quarter. As companies struggle to remain competitive, one of the strategies by which gains in speed, quality and costs can be achieved is to form teams of employees to pursue and achieve linear production.
Let's Put the Horse Before the Cart
While many business gurus have identified one or more of these manufacturing basics as important to the successful pursuit of operation excellence, the fundamental importance of the 10-Basics of Back-to-Basics Manufacturing has been lost in the proliferation of buzz words and systems sophistication. I say it is time for companies to put a hold on sophisticated systems development that can cause self-inflicted, day-to-day chaos. In its place, they should plan and implement a Back-to-Basics Culture for gaining a company-wide understanding and acceptance of the importance of the 10-Basics of Back-to-Basics Manufacturing. Once buy-in and commitment have been achieved, aggressive planning and tenacious implementation must follow. In short, let’s put the “horse before the cart” – such a program will build a solid foundation for redefining and revitalizing a company’s pursuit of growth and profits.
Knowledge and implementation
know-how you'll not
Business Basics, LLC